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SoulKation Podcast

Nov 4, 2019

Hey family! Welcome back to the Soulkation Podcast!

For today we have our guest Dawn Dickson, the  Founder & CEO of PopCom, an automated retail technology company, where it developed a SaaS product for vending machines and digital kiosks to collect customer data at the point of sale. Dawn is a serial entrepreneur with over 16 years of experience in marketing and business development. Apart from PopCom, she launched four successful cash flow positive companies since 2002 and her most recent venture Flat Out of Heels (rollable flats for women to get relief from painful heels).

Dawn has received numerous awards and accolades for her business savvy and pitching skills, and has been invited to speak on numerous panels and workshops and featured in countless media outlets including Forbes, Black Enterprise, Fortune, Venture Beat, Huffington Post, Essence Magazine, The Miami Herald. She’s been seen on  CNBC/Yahoo series ‘The Biz Fix’ with Marcus Lemonis, and MSNBC ‘Your Biz’ Elevator Pitch.

She earned her B.A. in Journalism from The Ohio State University. Additionally, Dawn was selected to participate in some of the nation’s top accelerator programs for entrepreneurs including the NewME (San Francisco), Canopy Boulder (Boulder, Colorado) and Techstars (Los Angeles) and is recognized as one of the nation’s top entrepreneurs on the rise.

Listen in to hear us discuss:

  • Practical ways on how to make money
  • What is product-market fit and figuring out your target market
  • Key strategies to pitching your business to get investors
  • How and where to find investors
  • Business lessons from Marcus Lemonis and vice versa


Dawn’s website:

Dawn's Facebook:

Dawn's Twitter: @THEDawnDickson

Dawn's Instagram: @dawndickson

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